§ 06 / 14
2014 · Creative / Copywriter · adam&eveDDB London
volkswagensee film differently
§ The work
Brief
Create a credible connection for VW's independent cinema sponsorship.
Idea
There isn't one. VW are lousy movie cars because they have a ton of safety features that make them great for everyday but awful for movie making.
Result
The payoff: real life is hard to watch. Volkswagen makes the drive effortless.
§ Gallery
§ Credits
- Client: Volkswagen UK
- Agency: adam&eveDDB London
- Executive Creative Director: Jeremy Craigen
- Creatives / Copywriters: Toby Brewer, Nikki Lindman
- Director: Paul W.S. Anderson
- Production Co: Mob Films
KATE LANGLEY-JONES